The highly personal touch.
designo - a tailor-made Mercedes-Benz.
A perfect eye for detail.
designo provides the opportunity to tailor-make your very own Mercedes-Benz. The designo range was developed in particular for all those who do not wish to make compromises when buying a car. Customers with their own specific tastes will find a series of appointment details here designed to reflect
their very own personal style, and enabling them to configure a vehicle - from among all of the designo paint finishes, designo leather colours and designo trim elements - according to their personal preferences.
Paint, leather, wood – all exclusive and authentic.
Thanks to designo, the possibilities for individualisation are virtually unlimited. Exclusive paint finishes, such as designo magno for example, create an exciting look by combining metallic paintwork with a satin surface finish. Similarly, hand-stitched leather appointments and trim elements made of real wood, jet black high-gloss piano lacquer and shimmering natural stone, are likely to appeal to every individualist looking for that perfect finishing touch.
"With Mercedes-Benz designo, customers can configure their cars according to their very own personal preferences and enjoy their own individual style", explains Gorden Wagener, Head of Design at Mercedes-Benz. The Mercedes-Benz designers have developed a specific designo range for almost every model series, created in line with the character of the respective vehicle class.
"Optimum individuality and exclusivity are the hallmarks of designo, which is why we make exclusive use of authentic materials which are hand-finished to perfection."