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Mercedes-Benz Mercedes-AMG Affalterbach High Performance 45 years Driving Performance made in Affalterbach AMG Lightweight Performance Ola Källenius AMG Private Lounge AMG Driving Academy engineered by AMG Driving Performance for the New Generation!

Growth with performance.

45 years on – Mercedes-AMG celebrates
with a whole series of new models.

Mercedes-Benz Mercedes-AMG Affalterbach High Performance 45 years Driving Performance made in Affalterbach AMG Lightweight Performance Ola Källenius AMG Private Lounge AMG Driving Academy engineered by AMG Driving Performance for the New Generation!

The AMG model family.

In its 45th year, Mercedes-AMG has come up with a whole host of innovations. The AMG family, including its newest member, the CLS 63 AMG Shooting Brake, now comprises 23 models. This range demonstrates AMG’s strength as the spearhead of Mercedes-Benz sports car technology, and is a response to worldwide customer demand for more high-performance cars from Affalterbach.

AMG’s brand promise, “Driving Performance”, continues to stand for cutting-edge technology and pure driving excitement. This builds on a long-established foundation in motorsport, in which Mercedes-AMG is widely active, with its involvement in GT3 customer racing, DTM and, from this year, Formula 1 as well. Developments arising from the “AMG Lightweight Performance” lightweight construction strategy flow directly into the series production models.

As a further indicator of the quality that the “Made in Affalterbach” label stands for, in future all of the Mercedes-Benz 12-cylinder engines will be developed and manufactured entirely by Mercedes-AMG.

Mercedes-Benz Mercedes-AMG Affalterbach High Performance 45 years Driving Performance made in Affalterbach AMG Lightweight Performance Ola Källenius AMG Private Lounge AMG Driving Academy engineered by AMG Driving Performance for the New Generation!

LEGENDS.

Among the products in Mercedes-AMG’s impressive portfolio, there is one model which stands out in particular – the SLS AMG, the first model to be fully developed in-house at Affalterbach. It goes without saying that the GT3 version of this

super sports car has been highly successful on the racetrack, continuing in the tradition of the historic 300 SL and the “Red Sow”, the legendary racing version of the 300 SEL 6.8 AMG which laid the foundations for AMG’s phenomenal development.

Mercedes-Benz Mercedes-AMG Affalterbach High Performance 45 years Driving Performance made in Affalterbach AMG Lightweight Performance Ola Källenius AMG Private Lounge AMG Driving Academy engineered by AMG Driving Performance for the New Generation!

PERSPECTIVE.

"By the 50th anniversary of AMG, we want to achieve CO2 emissions of around 200 grams per kilometre for the entire AMG model range. Our new AMG compact cars will of course help us to achieve this ambitious plan, but we are also aiming for a significant reduction in fuel consumption for other model series too. Many AMG models are currently already the “best in class” when it comes to consumption, emissions, maximum performance and torque. Our success is based on state-of-the-art technology".

Ola Källenius, Chairman of the Board of Management at Mercedes-AMG GmbH.

Mercedes-Benz Mercedes-AMG Affalterbach High Performance 45 years Driving Performance made in Affalterbach AMG Lightweight Performance Ola Källenius AMG Private Lounge AMG Driving Academy engineered by AMG Driving Performance for the New Generation!

The AMG Private Lounge at company headquarters in Affalterbach near Stuttgart.

THE MERCEDES-AMG
2012 PRODUCT PORTFOLIO
IS BIGGER AND MORE
IMPRESSIVE THAN EVER.

Product may vary after press date on 03.09.2012.


* The data do not relate to a specific vehicle and are not part of the specification, but are merely for the purpose of comparing different vehicle types. The figures are provided in accordance with the German regulation "PKW-EnVKV" and apply to the German market only.

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